Our Story

Though formally incepted in 2019, our story started way, way back. Our mother was passionate about design and our favourite past time would be to tag along with her to all the tiny fabric shops in the quaint alleys of Bandra and then see her sketch away and explain all the finer details to her masterji.

The joy she felt seeing her vision come to life was inexplicable and so infectious.

Once we grew a little older, post dinner scenes on Fridays ( a family ritual back then that we thoroughly miss ) would be going to our local book stall at Turner Road in Bandra and getting our own stack of glossies - Vogue, Harper’s Bazaar you name it and devouring them cover-to-cover. The clothes, the editorials, this world, we just knew we belonged right here. 

Cut to 2019, backed by our backgrounds in Business and Fashion respectively we co-created our first baby, Elemente.

- Sonakshi & Riya, Co-founders & Sisters